By Joe Murphy
Formula 1’s first all-team launch is almost here, and yet, still so much is unknown about the event. So let’s break down everything you need to know about Tuesday’s event from London.
“F1 75 Live” is being held on the evening of Tuesday February 18 from 8-10pm (GMT) from The O2 Arena.
In previous years, every single F1 team has generally held their own individual launch event, at which they would reveal their new car livery and provide the media with opportunities to speak to the drivers and team principal about the workings and design of the car. This generally meant that Constructors were in control of what got released to the press and, perhaps more importantly, how it was framed.
To celebrate the 75th anniversary year, a special event has been arranged that will see all the teams launch their liveries for the new season at one event, with all 20 drivers to be in attendance. It will give us a first proper look at the new cars, but also of the personnel driving them, some for the first time. It is, for example, Lewis Hamilton’s first public appearance in red since his move from Mercedes to Ferrari.
The seven-time world champion has test driven Ferrari’s cars from the last two years over the last few weeks and featured in content released by the team, but has yet to do any interviews with external media.
The event organisers have hired creative companies to help the teams come up with “truly unique” livery unveils with AI and Technology expected to play a huge part in some of the surprises in store for the 15000 fans in attendance.
Along with the drivers, fans will also get a chance to see and hear from the team principals, who are poised to don the red carpet prior to the events start time.
This is going to be a spectacle, with live music performances confirmed to be taking place between the driver interviews and livery reveals. It has also been revealed there will be “special guest presenters” throughout the evening.
Reigning constructors’ champions McLaren became the first team to reveal their 2025 car on February 13, with Williams following a day later. However, neither team ran their official 2025 livery, with those being saved for reveal along with all the other squads on Tuesday.
Ferrari are doing their own launch event the day after F1 75 Live, while Aston Martin and Mercedes have digital launches scheduled for February 23rd and 24th, respectively. The cars are due to take onto the track for the first time later that same week in Bahrain for three days testing.
There is then a further agonising gap of two-weeks before the opening round of the 2025 season, which this year is the Australian Grand Prix live from Melbourne. Bahrain reverts to later in the calendar due to Ramadan.
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